Scale Model Podcast just interviewed Jason McAdam, a WNW kit designer. some interesting things came up:
1) the Lanc is a one-off, a Sir PJ obsession, not a pivot. WNW will continue to specialize in WWI, and are a WWI aircraft kit company. which of course means, if Sir PJ is obsessed with something, don't rule it out. One wonders how he feels about the Avro Vulcan.
2 he implied that one can still expect oddball stuff to continue (quite pleased with the UWD), but he said that the pivot toward iconic aircraft is a thing. what iconic aircraft are left? SPAD, obviously. Viper SE5a...
"early on, we were heading toward the less well known aircraft. to be fair, other manufacturers had actually done a pretty good job... we're also starting to look at some of the more iconic ones... i can certainly say that's a thing that is continuing... if it's a WWI aircraft, basically don't rule it out."
3) the design work on the Star Strutter is finished, and McAdam was a bit dismayed to find out Copper State were working on the same subject. so as far as the guy designing the kit knows, neither company deliberately copied the other. he sorta implied that the Star Strutter's lack of rigging made it attractive to release, another option for people's first Wingnuts kit. exact words "the last thing you want to do is step on each other's toes."